The Imaginary Company — Technology × Entertainment
GAMES · ARCADES · ATTRACTIONS

The Imaginary
Company

We design and engineer the technology behind play — original games, custom arcades, and large-scale indoor and outdoor attractions for parks, entertainment centers, and brands.

DIA. 280 FT FIG. 01 — OBSERVATION WHEEL SCALE 1 : 240
Attractions Engineered 150+
Countries Installed 30
Annual Guests Reached 12M+
Games Shipped 45
Disciplines On Staff 9
EXHIBIT INDEX A–C

Three ways we build play.

Software and physical engineering under one roof, so a game, an arcade floor, and a full attraction can all run on the same technology stack.

EXHIBIT A

Games

Original and licensed titles for PC, console, and mobile — built by the same engineers who wire up our physical attractions.

EXHIBIT B

Arcades

Custom cabinets, redemption systems, and full-floor arcade design for FECs, malls, and entertainment venues.

EXHIBIT C

Attractions

Indoor and outdoor interactive installs — dark rides, AR trails, motion experiences, and large-format builds.

FIG. 02 — BUILD SEQUENCE

From sketch to opening day.

Every build — game, cabinet, or full attraction — moves through the same five engineering stages.

STAGE.01

Concept Sketch

Define the experience, audience, and footprint.

STAGE.02

Engineering

Structural, software, and show-control design.

STAGE.03

Prototype

Working build tested for safety and fun.

STAGE.04

On-Site Build

Install, calibration, and staff training.

STAGE.05

Launch & Support

Opening day, live monitoring, and updates.

EXHIBIT CATALOG

Recent installs.

A sample of builds across games, arcades, and attractions — illustrative project names shown for reference.

EXHIBIT A — OUTDOOR ATTRACTION

Gravity Loop

Motion ride integration with synced lighting, sound, and a companion mobile app for a regional theme park.

2.4 acres
Footprint
900/hr
Guest throughput
Theme park
EXHIBIT B — ARCADE FLOOR

Pixel Arcade NW

40-cabinet custom arcade with a unified RFID redemption system and a remote ops dashboard for staff.

40
Custom cabinets
6,200 sqft
Floor size
FEC
EXHIBIT C — OUTDOOR AR

Starlight Trail

Seasonal AR scavenger trail spanning an 8-acre public park, built for a city-wide entertainment event.

8 acres
Trail area
14 stops
AR encounters
Outdoor event
EXHIBIT D — INDOOR VR

Neon Bay VR Lounge

12-pod free-roam VR attraction with shared multiplayer sessions for a mall-based entertainment venue.

12 pods
Capacity
3,000 sqft
Footprint
Indoor venue
SYSTEMS WE INTEGRATE

The engineering underneath.

Disciplines our in-house team works in daily, combined depending on what the experience calls for.

Motion Control
Projection Mapping
RFID & Ticketing
Show Control
Structural Engineering
Lighting Design
AR / VR Hardware
Sound Design
FIELD REPORTS

Notes from the floor.

Theme Park Operator

"The Gravity Loop install was the smoothest ride integration we've done in fifteen years. Their team handled the engineering and the software side in lockstep."

Carla M.
Director of Attractions
Family Entertainment Center

"Forty custom cabinets, one redemption system, zero headaches. Our floor manager checks attendance from her phone now."

Owen T.
General Manager, FEC
Brand Experience

"Starlight Trail brought 40,000 people through a city park over one weekend. The AR held up across every device we tested."

Renee A.
Experience Director
FORM 7B — PROJECT INTAKE

Submit for review.

Tell us what you're building — a game, an arcade floor, or a full attraction. A project engineer will reply within one business day with scope and next steps.

Prefer email? Reach the studio directly and we'll route it to the right team.

APPROVED
Reviewed by a real engineer, not a form bot.